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Conversations about news, life and the Winston-Salem Journal

Thursday, April 17

What’s in a name

The Hyphens. The I-40s. The Hushpuppies.

Those are my suggestions for what to call the Warthogs when they take the field next year at the new stadium. As our columnist, Scott Sexton, asked, “What’s wrong with keeping the Warthog name?

I don’t mind the Warthogs. A big improvement from the Spirits, but progress marches on.

One of the ticklish things about yesterday’s announcement by the folks who will be running the Winston-Salem MLBTTWCTW* is that the Journal will be one of the funnel points for folks offering their suggestions on what to rename the team.

Me, personally, I’m not crazy when the business side of the house gets involved in issues that we might cover. There’s the potential for conflicts or the appearance of conflicts. But if you think about it, the Journal outside the newsroom is already doing business with many if not most of the institutions we cover. It’s unavoidable. So all we can do is manage it, and by that I mean be upfront and work hard not to let the back side affect the front side.

*Minor-league baseball team that was called the Warthogs.

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