Today is 9/11, and there are plenty of events that commemorate the attack on our country six years ago. We remember, and vow never to forget. At times, the attack still seems fresh. At other times, it is fading like a scar. Still, it is one more day that I have added to my Outlook calendar with plenty of advance notice so that I remember to remember and plan coverage accordingly. It’s there with Pearl Harbor, D Day, the holidays, and all the local events that we want to make sure we recognize at the appropriate time.
Remembering to remember seems like a strange concept and idea, but it’s an essential part of the job, and of life for that matter. It sounds cynical and opportunistic, that if you have to remind yourself to remember then it’s not an event you care about. I don’t need an Outlook reminder for my birthday ... But I think that misses the point. Reminding yourself to remember—I think—is honoring the event. It says that you cared enough to make a note for the future.
It’s gotten more complicated in recent years, as publication cycles have sped up. Many newspapers now tend to commemorate events with stories on what will happen on a particular day, then don’t do a whole lot with what actually happened on that day. The logic behind this is that by the time the newspaper hits the driveway on the next morning, the world has moved on. Sometimes that works. Sometimes it doesn’t. Often it’s best to do both.
Your host is Ken Otterbourg, the managing editor at the Winston-Salem Journal. It's a forum to discuss the media, from